"Why Adolescent Cannot Struggle for the ""Web"": An Instrument of Cyber Living Scale"

MUIR > Seminar > 2011 International Conference on Management Learning and Business Technology Education > Item 987654321/1004

Please use this identifier to cite or link to this item: http://ir.meiho.edu.tw/ir/handle/987654321/1004

Title:	"Why Adolescent Cannot Struggle for the ""Web"": An Instrument of Cyber Living Scale"
Authors:	Yu, Tai-Kue;Chao, Cheng-Min
Contributors:	Dept. of International Business, Southern Taiwan University, Taiwan;Dept. of Industrial Engineering and Management, National Yunlin University of Science & Technology, Taiwan Email Address of Contact Author: [email protected]
Keywords:	Internet Leisure Activity;Scale Development;Cyber Living
Date:	2011-04
Issue Date:	2011-07-06T02:54:25Z (UTC)
Abstract:	With its increasing popularity, the Internet has a variety of functions for both work and leisure. The Internet is convenient, borderless, and does not have time limit. Internet addicted teenagers almost do everything on the Internet, such as playing online game, making friends, searching for information, buying books, and contacting with family and friends. The Internet improves one’s interaction with family and friends. Online interaction can overcome people’s lacking of contact owing to distance or lifestyle difference. With the Internet, interaction can be more frequent and convenient. The main purpose of this study is to develop a comprehensive model and instrument for measuring Taiwanese high school students' individual cyber living. This study will compile variables (online game, cyber friendship, individual psyches, family life, peer relationships) from previous research and establish Cyber living scale. Data was gathered from 2113 Taiwanese high school students (1162 males and 951 females, aged 16–19 years). Four types of models were analyzed. The resulting instrument, which is consisted of 22 items and five factors, is presented as a reliable, valid, and useful measure for assessing the students’ cyber living. Drawing on some of the key factors that influence the cyber living, this paper also provides the way to predict future cyber living.
Appears in Collections:	[Seminar] 2011 International Conference on Management Learning and Business Technology Education

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