Meiho University Institutional Repository:Item 987654321/3324
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    Please use this identifier to cite or link to this item: http://ir.meiho.edu.tw/ir/handle/987654321/3324


    Title: 嘉義魚市場產業文化行銷影片製作
    Authors: 吳冠嫻
    Keywords: 文化行銷
    Date: 2017-06-01
    Issue Date: 2017-06-01T04:59:56Z (UTC)
    Abstract: 為提升嘉義魚市場之專業形象與創新服務(產銷履歷商品上線)，因此應用紀錄片的方式進行拍攝形象宣傳短片，並借助空拍機、專業單眼相機等器材帶來不一樣的視覺感受，拍攝由魚貨產品源頭管理開始，從檢驗、拍賣、批發、販售、食用的過程段落鋪陳，一個由海裡到餐桌的影片，突顯魚市場的乾淨、專業、衛生、品質、安全等特性，整合新導入的產銷履歷系統，讓民眾買得安心吃得放心。
    Appears in Collections:[Department of Culture Creativity] Research Projects

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