The presentation of innovation and repreneurship is a major factor in sustaining theon-going function of today’s organization, society and economic system. In the early
stage, scholars took an objective viewpoint to study entrepreneurship and regarded it
as a static picture. However, it yielded miscommunication in some parts of
entrepreneurship. For such concern, we took the position of practical-based to
interpret the story of Fu, who is a Chinese medical doctor, clinic manager and an
entrepreneur as well. From his story, we found that:
1). It’s entrepreneuring not static entrepreneurship. Stories of Fu refuses a static
viewpoint to study entrepreneurship, rather it goes beyond and suggests
“entrepreneuring” ontology (Steyaert, 2007). The whole story is about a specific
entrepreneurial process taking place in Fu’s three-stage life span- Chinese medical
doctor, clinic manager and an entrepreneur in southern Taiwan.
2). Entrepreneur is an ordinary man rather than an hero.We find that Fu is not fit with
a hero character whom is described in the traditional entrepreneurial research.
Rather, he is a problem solver, tried to resolve what he encountered along the way he
developed his business.The role of Fu contradicts the heroic stereotype plays in
traditional entrepreneurial research.
Fu’s narrative redirects our understanding about what entrepreneurship is, and
following implications are depicted:
1) The motivation inspires ordinary people to practice entrepreneurship is yielded by
daily encounters.
2) The fundamental presentation of entrepreneurship comes from the personal theory
accumulated and shaped by daily practices in the professional fields.
3) One of the most critical factors to reinforce entrepreneurship is the diverse
context where provides multiple stimulations.
